Illustration
OUR ILLUSTRATIONS ARE CHEEKY,
FUN AND FULL OF ATTITUDE.
THEY CELEBRATE THE MOMENTS AND
CHARACTERS OF OUR GAME.
ILLUSTRATION STYLES
Linework
This simple linework creates the base style for our illustration set.
Linework
This simple linework creates the base style for our illustration set.
Simple sticker
A cut-out can be added around the outside of our simple linework to create a sticker.
Full colour
We can also colour our illustrations using a selection of colours from our brand palette.
Illustration
examples
Here is an overview of the initial set of illustrations designed for brand launch.
Content for our illustrations can be taken from the Game IP, LLA teams or players, or can also be inspired our community.
Usage examples
Here are some examples of our illustrations in use:
Example 1
Illustrations could be used to create a set of LLA twitch emotes, allowing our fans to communicate using brand assets.
Example 1
Illustrations could be used to create a set of LLA twitch emotes, allowing our fans to communicate using brand assets.
Example 2
Our stickers can take over broadcast screens to add to the excitement of epic moments in the game.
Example 3
We could make our illustrations available as a set of instagram stickers that fans could use at live events.
Misuse
01
Do not use too many colours from our palette in our full colour illustrations. 2-3 colours in combination should be more than enough.
02
Do not feature our illustrations in any hero brand communications. They are only intended to be used on social and given to fans.
03
Always make sure the illustration is legible by choosing colour combinations recommended in our colour section.
04
Only commission styles of illustration that feel like they fit with the rest of our brand language.